Everyone's got a Facebook Group these days...everyone wants to be seen as an Expert, Leader, Influencer, Tribe Builder. We get that. But how many people actually set their groups up CORRECTLY? Here's how it usually goes: have an idea to create a Facebook group around a specific topic (preferably something you're an expert in), run off and create it, drop the first Group Name that comes to mind in the title (no SEO research here!), keep the generic FB group cover photo, then let it sit collecting dust for a few months.
Then, remember you have it...go half-heartedly make a few posts, look at Units and get totally intimidated ("what am I, a college professor?!"), take a stab at creating a group cover image finally in Canva that is serviceable but amateurish, add 5 friends, call it a day. A few more weeks or months go by....feel guilty that you never did anything with your group, go make a post that only your mom, spouse, and 3 best friends see, but even THEY don't engage with it, because it was so generic. More months pass....more dust collects until you finally give up on it out of ennui and embarrassment.
THIS DOESN'T HAVE TO BE THE OUTCOME! WHAT IF....
🚀 You launched your group with a kickass, pro-looking Facebook group cover photo and 50 people already queued up and waiting to get in
🚀 Your personal Facebook profile was already set up as a funnel to your group, with another kickass personal cover photo driving traffic to your group (maybe even with a lead magnet), and a Featured Image that also urges people to join your Group because it's just THAT awesome
🚀 Your Units were already full of useful video trainings, demos, and worksheets
🚀 You had some Masterclass ideas and an offer already created for your new tribe and ready to welcome them in with
🚀 You had 100 days worth of engagement posts primed and ready to go, GUARANTEED to get your members liking and commenting right out of the gate!